Moving to Virtual Blog

Webinar: How to Pay For, Produce, and Promote an Online Conference

November 23, 2016 | Posted in eLearning Best Practices by icohere

It’s no secret that online conferences add a new way to provide learning opportunities to association members.

They also introduce a variety of new revenue streams for associations such as adding new sponsorship opportunities, growing event attendees, and converting conference content into new revenue-generating products.

Yet, even though the new streams of revenue are a key benefit, many association leaders still fear the cost of organizing and hosting the conference.  And rightfully so, because an online conference can be a financial risk, especially the first one.

But, the great news is there are ways to lessen the risk with your first conference and generate revenue!

If your association is considering an online conference and you are searching for new ways to fund the production and hosting of the conference, just watch iCohere’s unified learning webinar.

Want to learn more about funding and delivering a successful online conference? Take a look behind the scenes of how the EMDR International Association has developed their online conferences. Join the iCohere Academy for free and gain access to this ‘on-demand’ webinar and many others for free.  Join the academy here.


After registration:
Logon to the ‘iCohere Academy’.
Select ‘Courses & Webinars’.
Select ‘Secrets to Hybrid Conference Success with EMDRIA’.
Select “Click to View Archived Recording”.
*You may have to download ‘WebEx’ to view this. Don’t worry, it is fast and free.

In this live educational webinar, Sara Sturtevant and Alex White join our panel to discuss the business and production aspects of EMDR International Association’s successful hybrid annual conference. We welcome the experts and dive into key questions about online conferences. We also look at the EMDR International Association conference site.

Here’s peek at the questions the team will answer:


What is the strategic purpose behind these online conferences?
How are the conferences funded?

Production Logistics & Support:

What are the main steps involved in planning?
How are production roles determined?
How much staff time is required?
What unexpected challenges have you faced?

Marketing and Communications:

Do participants understand how to participate in an online conference?
How far in advance are marketing efforts started?
How is the marketing process for an online conference different from face-to-face meetings?

Take your online events to the next level!


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