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You can make money (and more) off of us

You already have some idea of what you're investing in building an online learning site –cost, time, energy and commitment. But what exactly is your return?

If you're a revenue-driven organization you're seeking ways to increase your profits, and with iCohere's All-in-One platform, flexible features, and proven strategies, you'll find them. Lots of them. But the value of your site extends far beyond dollars and cents. The expanded benefits of webinars, virtual courses, conferences, and communities of practice deliver a triple value that can't be evaluated with a calculator, but has long-lasting and transformative effects, especially important to associations and educational or mission-driven organizations.

Your Triple Return on Investment

  • -financial benefits (for your organization)
  • -social benefits ((for people and community)
  • -sustainability benefits (for our planet)

Our system delivers them all. Under one licensing fee, you can build new sites, mix all our products with ease, and expand your ROI on all three fronts. Create a "repeatable" process" where the returns just keep returning and create a new process with new returns.

The iCohere All-in-One gives you maximum content at minimal cost, and far more value than the money you put into it.

Not convinced? Look below.

Lance A. Simon addresses the Virtual Edge Summit 2012

 

Webinars and Team Meetings

 

FOR YOUR ORGANIZATION

  • Revenue Generation

    • Sales of live presentations for both members and non-members
    • Sales of archived webinars (ongoing)
    • Fees for CE credits
    • Sponsorship and ads for individual webinar or series
    • Promotion of products, resources
    • Marketing emails for other products - crystallize marketing effort around the webinar.
    • Increase in participants creates only negligible increase in cost. Whether 50 or 100 people register, your expense differs little, meaning your potential for profit is a steady swing upward.

    Savings

    • Travel and accommodation costs
    • Star presenters at less cost
    • Digital medium means less paper, printing and publishing costs
    • Use iCohere's built-in services for ADDED VALUE. We handle production, help desk, program management and communications so you have fewer staff costs. This is especially beneficial to small organizations with limited staff and expertise. Turn it over to us and save the expense of hiring additional staff!
    • Star presenters more easily recruited because of minimal inconvenience to them. Can attract speakers who were previously unaffordable thus enhancing value with access to global names.
    • Stickiness and loyalty
    • Social responsibility: Reduce environmental / CO2 impact
    • Keep members engaged
    • Position your organization as best provider of material
    • Expanded outreach and international visibility, including non-members
    • Diversity of participation due to decrease in cost
    • Effective way to introduce yourself to your association
    • Can add participants to your mailing list
    • Low investment of time/work compared to other means
    • iCohere can create networking opportunities in webinars that you won't find elsewhere.

FOR YOUR AUDIENCE

 

Courses and Professional Development

 

FOR YOUR ORGANIZATION

  • Revenue Generation

    • Tuition for Courses
    • Continuing Education units (expanded hours)
    • Marketing for other courses, workshops
    • Promotion of books, materials
    • Sales of books and podcasts
    • Increased revenue through expanded audience (logistical - people unable to attend in person)
    • Increase in participants creates only negligible increase in cost. Whether 50 or 100 people register, your expense differs little, meaning your potential for profit is a steady swing upward.

    Savings

    • Material fees/distribution of materials. Digital means less paper, printing and publishing costs
    • Travel and venue costs. Everyone goes to instructor, not vice versa.
    • Use iCohere's built-in services for ADDED VALUE. We handle production, help desk, program management and communications so you have fewer staff costs. This is especially beneficial to small organizations with limited staff and expertise. Turn it over to us and save the expense of hiring additional staff!
    • Star presenters more easily recruited because of minimal inconvenience to them. Can attract speakers who were previously unaffordable thus enhancing value with access to global names.
    • Position your organization as best provider of material
    • Expanded outreach and international visibility, including non-members
    • Diversity of participation due to decrease in cost
    • Social responsibility: Reduce environmental/CO2 impact

FOR YOUR AUDIENCE

 

Virtual and Hybrid Conferences

 

FOR YOUR ORGANIZATION

  • Your numbers go up!

    One of the biggest advantages of virtual conferences is the increase in audience, which for you means increase in revenue. Check out these numbers:

    • On average, 90% of organization members don't attend live conferences.
    • 50% to 86% of virtual attendees have never attended a live conference.
    • As many as 40% attending a virtual conference then attend the physical conferences that follow.

    Revenue Generation

    • Banner advertising
    • Attendance fees
    • Exhibit booths and vendors
    • Premium events (special meetings; special presenters)
    • Advertising
    • Increase in participants creates only negligible increase in cost. Whether 50 or 100 people register, your expense differs little, meaning your potential for profit is a steady swing upward.

    Savings

    • Travel costs, venue, accommodations, infrastructure costs
    • Staff time to manage arrangements above
    • Star presenters at less cost
    • Digital medium means less paper, printing and publishing costs
    • Use iCohere's built-in services for ADDED VALUE. We handle production, help desk, program management and communications so you have fewer staff costs. This is especially beneficial to small organizations with limited staff and expertise. Turn it over to us and save the expense of hiring additional staff!
    • Star presenters more easily recruited because of minimal inconvenience to them. Can attract speakers who were previously unaffordable thus enhancing value with access to global names.
    • Position your organization as best provider of material
    • Expanded outreach. International visibility, including non-members
    • Diversity of participation due to decrease in cost
    • Social responsibility: Reduce environmental/CO2 impact
    • Keep members engaged
    • Web-based infrastructure that endures and can become the basis for ongoing professional development and collaboration
    • Further the mission

FOR YOUR AUDIENCE

  • Cost Savings

    • Travel and accommodations
    • Reduces time out of office
    • Saves time, not disruptive
    • Advancement in field
    • Access to global experts
    • Consistent user interface (ease of use)
    • Simple browser (no downloads)
    • Expanded networking
    • Stay competitive
    • Sharpen professional edge
    • Opportunity to mentor other people
    • Contribution to larger vision by sharing expertise
 

Learning Communities

 

FOR YOUR ORGANIZATION

  • Revenue Generation:

    • Community dues
    • Webinars
    • Premium content (on otherwise free site – a new iCohere feature)
    • Premium events
    • Sponsorship/ads
    • Sponsor-led events

    Savings

    • Travel
    • Digital medium means less paper, printing and publishing costs
    • Use iCohere's built-in services for ADDED VALUE. We handle production, help desk, program management and communications so you have fewer staff costs. This is especially beneficial to small organizations with limited staff and expertise. Turn it over to us and save the expense of hiring additional staff!
    • Star presenters more easily recruited because of minimal inconvenience to them. Can attract speakers who were previously unaffordable thus enhancing value with access to global names.
    • Expanded outreach. International visibility, including non-members
    • Keep members engaged
    • Position your organization as best provider of material
    • Exposure
    • Feedback
    • Loyalty
    • Social responsibility: Reduce environmental/CO2 impact
    • Quantitative/Qualitative Metrics
    • Diversity of participation due to decrease in cost

FOR YOUR AUDIENCE

  • Cost Savings

    • Travel and accomodations
    • Reduce time out of office
    • Networking
    • Keep innovating
    • Stay competitive
    • Sharpen professional edge
    • Opportunity to mentor other people
    • Contribution to larger vision by sharing expertise
 
 

For tips on how to build a successful community with high revenue potential, read on pdf